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SPIRES-BOOKS: FIND CALL-NUMBER HD45.K5958::2017 *END*INIT* use /tmp/qspiwww.webspi1/20646.639 QRY 131.225.70.96 . find call-number hd45.k5958::2017 ( in books using www Cover
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Title:How innovation really works : using the trillion-dollar R & D fix to drive growth
Author(s): Anne Marie Knott
Date:2017
Publisher:New York, NY : McGraw-Hill Education
Size:253 p
Contents:The problem: flying blind -- Misconception 1: small companies are more innovative -- Misconception 2: uncontested markets are good for innovation -- Misconception 3: spending more on R&D increases innovation -- Misconception 4: companies need more radical innovation -- Misconception 5: open innovation turbocharges R&D -- Misconception 6: R&D needs to be more relevant -- Misconception 7: Wall Street rewards innovation -- The promise of RQ: restoring growth -- Behind RQ: what it really is and how to find yours
ISBN:9781259860935
Keywords: Research, Industrial , Technological innovations
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Location: MAIN

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