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SPIRES-BOOKS: FIND CALL-NUMBER HD45.K5958::2017 *END*INIT* use /tmp/qspiwww.webspi1/28906.25 QRY . find call-number hd45.k5958::2017 ( in books using www Cover
Call number:HD45.K5958::2017 Show nearby items on shelf
Title:How innovation really works : using the trillion-dollar R & D fix to drive growth
Author(s): Anne Marie Knott
Publisher:New York, NY : McGraw-Hill Education
Size:253 p
Contents:The problem: flying blind -- Misconception 1: small companies are more innovative -- Misconception 2: uncontested markets are good for innovation -- Misconception 3: spending more on R&D increases innovation -- Misconception 4: companies need more radical innovation -- Misconception 5: open innovation turbocharges R&D -- Misconception 6: R&D needs to be more relevant -- Misconception 7: Wall Street rewards innovation -- The promise of RQ: restoring growth -- Behind RQ: what it really is and how to find yours
Keywords: Research, Industrial , Technological innovations
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Location: NEW

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